Pragmatic Marketing
Pragmatic marketing is a framework that focuses on understanding customers and delivering products they desire. It involves conducting interviews with potential customers, creating an initial prototype of the product, and then testing it with them to ensure it is able to meet their needs. The process continues throughout the life of the product.
One approach flirts with relativism, suggesting that truth is not as crucial a philosophical concept as it has been believed to be. Another is more cautious about relativism, focusing on the speech-act and justification projects.
Track and trace

Track and trace is an essential supply chain management tool. It lets businesses always know where their goods are. This transparency allows businesses to improve their logistics workflows, cut costs and save time. It also aids in improving efficiency and quality. It also eliminates the need for manual count and inventory checks. It also assists in preventing production interruptions due to poor or insufficient equipment or raw materials.
During the pandemic many businesses realized that they didn't have visibility from end to end of their supply chain. This led to a surge in the demand for smart, scalable, track and trace technology that could provide more precise, reliable data about the performance of a supply chain. These new kinds of technology have the potential to make supply chains more resilient to future disruptions and protect the health of consumers.
One method to improve your company's track and trace capabilities is by upgrading your CMMS software to include a serialisation feature. This will ensure that each item has a unique identification that can be tracked in real-time. This can also help you comply with stringent regulatory requirements, including those related to food safety. Using a digital platform like MaintainX, which integrates with your CMMS software, allows you to access and analyze the data using a simple interface.
The term "track and trace is a bit confusing because it is similar to "follow the track." However, this is a different procedure, and involves recording the entire journey of a shipment or asset. The data is then made available to all those involved in the supply chain, including the customer. This gives customers greater confidence in their deliveries, and also allows them to verify whether the item was damaged or lost during transportation.
The majority of parcels that are shipped nowadays are digitally scanned every stage of the transport process. The information is later made available online for customers to verify the status of their parcel at any time. Both the shipping companies and customers will have the best shipping experience. This allows them to offer the service at a cheaper price.
Counterfeit detection
Businesses suffer billions of dollars in losses each year due to counterfeiting and grey-market diversion. It damages the reputation of brands, undermines trust and, for food products and medicines, can harm the health of the public. The ability to trace an item's status in real-time is vital to stop this scourge. Digital authentication is typically reserved for high-end products because of its expense.
Pragmatic's renowned visual detection technology powers a suite of counterfeit prevention tools that work in tandem to safeguard your business. 프라그마틱 이미지 's based on our exclusive Visual-AI stack and offers an scalable and flexible counterfeit detection for your marketplaces and platforms. Our solution is fast, precise, and easy to use.
It detects and identifies all kinds of fake documents ranging from digital images to "paper" banknotes. The system analyzes several aspects like watermarks and microprinting to ensure that your goods are genuine. This way, you'll be able to keep your customers safe and ensure that your goods meet the required quality standards. This will increase your profits and increase confidence in your customers. It is also mobile and can be utilized at any point of sale.